{"id":97537,"date":"2025-05-31T10:13:21","date_gmt":"2025-05-31T10:13:21","guid":{"rendered":"https:\/\/polteksci.ac.id\/blog\/?p=97537"},"modified":"2025-05-31T10:13:21","modified_gmt":"2025-05-31T10:13:21","slug":"mahasiswa-poltek-sci-kunjungi-radar-cirebon-belajar-langsung-strategi-branding-digital-lewat-media","status":"publish","type":"post","link":"https:\/\/polteksci.ac.id\/blog\/mahasiswa-poltek-sci-kunjungi-radar-cirebon-belajar-langsung-strategi-branding-digital-lewat-media\/","title":{"rendered":"Mahasiswa Poltek SCI Kunjungi Radar Cirebon, Belajar Langsung Strategi Branding Digital Lewat Media"},"content":{"rendered":"

CIREBON \u2013<\/strong> Pada tanggal 31 Mei 2025, mahasiswa Program Studi Bisnis Digital Politeknik Siber Cerdika Internasional (Poltek SCI) melakukan kunjungan kuliah lapangan ke kantor redaksi Radar Cirebon<\/strong>. Kegiatan ini bertujuan untuk memahami lebih dalam peran media dalam mendukung strategi branding, publikasi, dan pengembangan bisnis digital, khususnya produk UMKM lokal.<\/p>\n

\"\"<\/p>\n

Mengenal Lebih Dekat Dunia Media dan Pemasaran Digital<\/h3>\n

Dalam kunjungan ini, mahasiswa disambut langsung oleh tim redaksi dan pemasaran Radar Cirebon. Mereka memaparkan:<\/p>\n

    \n
  • Sejarah dan transformasi digital Radar Cirebon.<\/li>\n
  • Peran media lokal dalam membangun branding produk UMKM.<\/li>\n
  • Strategi konten dan distribusi berita yang efektif di era digital.<\/li>\n<\/ul>\n

    Produk Inovatif Mahasiswa Dipresentasikan<\/h3>\n

    Selain mendengarkan materi, mahasiswa juga mempresentasikan berbagai produk inovatif hasil kreasi mereka, seperti:<\/p>\n

      \n
    • Baso Goreng Enjoy Eat<\/strong><\/li>\n
    • Seblak Kering Sebring<\/strong><\/li>\n
    • Fashia Bucket<\/strong> (hampers dan gift kekinian)<\/li>\n<\/ul>\n

      Produk-produk ini diperkenalkan sebagai bagian dari implementasi materi pemasaran digital dan branding kreatif yang telah mereka pelajari di kelas.<\/p>\n

      \"\"<\/p>\n

      Hasil dan Manfaat Kegiatan<\/h3>\n

      Dari kunjungan ini, mahasiswa memperoleh wawasan penting yang bisa langsung diterapkan, antara lain:<\/p>\n

        \n
      • Storytelling dan pengemasan pesan<\/strong> sangat penting dalam membangun brand produk.<\/li>\n
      • Masukan dari tim redaksi<\/strong> memberikan panduan nyata dalam memperkuat aspek visual dan naratif dari produk.<\/li>\n
      • Peluang kolaborasi dengan media lokal<\/strong> terbuka luas, termasuk kemungkinan publikasi produk melalui kanal Radar Cirebon.<\/li>\n<\/ul>\n

        Penutup Belajar Langsung, Siap Hadapi Dunia Nyata<\/h3>\n

        Kuliah lapangan ini menjadi bukti nyata bahwa metode pembelajaran berbasis praktik sangat efektif dalam meningkatkan kompetensi mahasiswa. Mereka tidak hanya belajar teori, tetapi juga berinteraksi langsung dengan pelaku industri dan memahami tantangan serta peluang di dunia nyata.<\/p>\n

        Poltek SCI terus berkomitmen menciptakan lulusan yang kreatif, adaptif, dan siap bersaing<\/strong> di era ekonomi digital.<\/p>\n

         <\/p>\n","protected":false},"excerpt":{"rendered":"

        CIREBON \u2013 Pada tanggal 31 Mei 2025, mahasiswa Program Studi Bisnis Digital Politeknik Siber Cerdika Internasional (Poltek SCI) melakukan kunjungan kuliah lapangan ke kantor redaksi Radar Cirebon. Kegiatan ini bertujuan untuk memahami lebih dalam peran media dalam mendukung strategi branding, publikasi, dan pengembangan bisnis digital, khususnya produk UMKM lokal. Mengenal Lebih Dekat Dunia Media dan […]<\/p>\n","protected":false},"author":35,"featured_media":97539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","content-type":"","jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"7","single_blog_custom":"","parallax":"1","fullscreen":"0","layout":"no-sidebar-narrow","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"float","share_float_style":"share-normal","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"0","show_popup_post":"1","number_popup_post":"1","show_author_box":"1","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_social_meta":{"fb_title":"","fb_description":"","fb_image":"","twitter_title":"","twitter_description":"","twitter_image":""},"jnews_override_counter":{"override_view_counter":"0","view_counter_number":"0","override_share_counter":"0","share_counter_number":"0","override_like_counter":"0","like_counter_number":"0","override_dislike_counter":"0","dislike_counter_number":"0"},"_joinchat":[],"footnotes":""},"categories":[21],"tags":[1776],"class_list":["post-97537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-university","tag-mahasiswa-poltek-sci-kunjungi-radar-cirebon"],"yoast_head":"\nMahasiswa Poltek SCI Kunjungi Radar Cirebon, Belajar Langsung Strategi Branding Digital Lewat Media - 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